Things are always happening here at TYC and this is one of many ways you can keep up to speed with everything that’s going on.
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RSBG Infrastructure Limited, a progressive and forward-thinking investment group acquired retail innovation design agency, The Yard Creative, during April 2019.
In 2018, RSBG Infrastructure also acquired renowned architect firm Leslie Jones Architecture. The Yard Creative and Leslie Jones Architecture have been working together via joint venture vehicle, LEFTside RIGHTside, carving out a future focused proposition of applying a brand lens to cities, places and spaces.
The vision is for TYC to continue to operate autonomously as an innovation agency delivering research, strategy and design for disrupter brands to accelerate business growth across branding, environments and digital spaces. TYC will maintain its already strong presence in retail, food and beverage, transport, leisure and property sectors whilst extending further into hospitality, workspace, urban renewal and regenerationprojects on a global scale.
We're super excited to announce our client SushiDog has been shortlisted for a Revo Opal Award this year! This exciting venture by two young entrepreneurs set out to put sushi rolls on the London food & beverage map a year ago. Greg & Nick came to TYC to design their brand and kiosk experience, which launched in Westfield London in May 2018. Fingers crossed we'll be receiving a cheeky win for these guys!
TYC has been appointed by Battersea Power Station to carry out a detailed customer research and insight project. The team are bouncing off the walls about this project as it is a once in a lifetime opportunity to help shape the future of the iconic London building.
Working closely with Leslie Jones Architecture, TYC has created a brand positioning and interior environment design for a new market hall concept in the Quintain Wembley Park development. Wembnley Park Market will embrace the latest technology. Digitally-interactive brand showcases will bridge the gap between online and physical retail by allowing shoppers to engage with, and purchase, products online via QR code.
Following on from our successful NIKE Sage AF1 product launch in partnership with NIKE and Office shoes late in 2018, Office has now appointed TYC directly. The project is an in-depth customer research and insight piece, with the objective of really getting under the skin and understand attitudes and behaviours of their important customers.
Following on from the success of the Borough Market and Soho locations, TYC have been appointed to design a 6,000sqft+ concept in a new London location. The project includes interiors and comms from concept to completion.
Following on from our successful branding project for a new boutique hotel in Marleybone, London, Dominivs has appointed TYC to design a new co-work space brand that will challenge the current high street favourites. The project is to include brand, positioning, environment and communication design.