About TYC Design Studio

Unparalleled passion for design + commitment to client success.

The Yard Creative is an award-winning evidential design studio based on the Strand, London. Our core design services include research, strategy and design across branding, digital environments and physical spaces. We are a team of creative catalysts that thrive on building wonderful relationships with our clients and expert partners to influence integrity and ideas that deliver impact.

The header at the top of the page is the words of one of our clients, whose brand we have helped increase conversions by over 1,000%. We are proud of this because it proves that our process works. Being naturally inquisitive means that we like to learn as much as possible before putting pen to paper, and we have found that our process of Question, Push, Change helps to add structure to our creative thinking. Let us tell you more…

TYC Process: Question

Question

Question the expected + discover the unknown.
  • Customer Insights

  • Market Research

  • Trends

  • Financial Studies

  • Stakeholder Engagement

  • Innovation Events

TYC Process: Push

Push

Challenge the category + shift the experience.
  • The Big Idea

  • Market Positioning

  • Brand Positioning

  • Strategic Roadmapping

  • Experience Mapping

TYC Process: Change

Change

Create something new + inspire a better world.
  • Concept Design

  • Design Development

  • Technical Design

  • Support + Optimise

"The Yard Creative very much has their finger on the pulse of retail and technology trends."
☺️
"The Yard Creative very much has their finger on the pulse of retail and technology trends."
☺️
"The Yard Creative very much has their finger on the pulse of retail and technology trends."
☺️
"The Yard Creative very much has their finger on the pulse of retail and technology trends."

We’re proud to be able to say that the majority of our profits go directly towards fighting global pollution and climate change.

In 2019, The Yard Creative was acquired by RSBG UK, the patient capital investment arm of RAG-Stiftung. RAG- Stiftung is a foundation with the long-term purpose to deal with demographic, environmental and economic change.

Awards

Over 17 years we’ve collected a proud-mum-worthy amount of recognitions and awards. A big thank you to our talented team and daring clients for making this kind of industry recognition possible.

  • Transform magazine Europe awards: Best Strategic or Creative development of a new brand2024
  • FAB Awards Interior Design Silver Award for Gecko Coffee House2022
  • WINNER: Overall Store Collaboration2021
  • WINNER: Bar & Restaurant Design2021
  • WINNER: Interior Design & Retail Environment2020
  • WINNER: Interiors / Retail Environments2019
  • Highly Commended: Mall Retail2019
  • WINNER: Visual Merchandising Awards2019
  • WINNER: Mall Retail2018
  • WINNER: Mall Retail2018
  • WINNER: Most Effective Stand2017
  • WINNER: Design effectiveness Award2017
  • WINNER: Mall Retail2017
  • WINNER: Design Effectiveness Award2017
  • WINNER: Mark of Excellence Award2016
  • WINNER: Most effective Shopping Centre/Roadshow2016
  • Highly Commended: Short Term Retailer of the Year2016
  • COMMENDATION: Experiential Design2016
  • WINNER: Mall Retail2016
  • Highly Commended: Mall retail (2 yrs or more)2015
  • WINNER: Best New Store Design2014
  • WINNER: Aurora Award2013
  • WINNER: Mall Retail2013
  • WINNER: Most Innovative Concept of 20112011
  • Highly Commended: New Product Innovation Category2011

Faqs

  • What do we actually do?

  • Do you do logos?

  • Can you design my retail space?

  • Do you design kiosks?

  • Can you find out what my customers think of our product/service?

  • How do I win first prize on sports day?

  • How much does it cost?

  • If I already have research, can you work with that?

  • How many people are you?

  • Why do you get out of bed in the morning?

Testimonials

Say Hello

Like what you see? Have a challenge? Want to work together? Then send us an email or give us a call and let’s chat.