News

Working with Leslie Jones Architects (our sister company within RSBG UK) we have been tasked with conducting research, building a retail strategy and proposition that will inform the redesign of Pittsburgh airport airside. Another fascinating project in the aviation design industry! Watch this space for an insight into the world of air travel 2030!

Taking our clients international, Bread Ahead is renowned across the globe with a loyal fanbase that can’t get enough of the bakery goodness. This demand has brought the brand to the middle east and TYC have been tasked with designing the bakery concept in the UAE across multiple sites, first stop within the Mall of the Emirates, Dubai.

With a world moving into technology, Keeeps provides a creative space for people to connect and feel a part of a community again, encouraging taking up a new skill and creating beautiful handcrafted pieces.

Continuing in our role as design partner with Bread Ahead and their founder Matthew Jones,TYC have been busy delivering renovations to existing sites and new locations across London, offering the brand deliciously baked goodness of sourdough, pizza and doughnuts. Come see and taste for yourself at Chelsea, South Kenisngton, Hampstead and coming soon to Bromley.

Having worked with the guys over at Amigos Burgers and Shakes since the rebrand back in 2015, we’ve done it again opening up their latest new restaurant in Streatham. As its been a few years since we designed the first rebranded store, we gave the design a freshen up whilst still feeling part fo the family of existing stores. Get down there and taste their burgers – mind blowing!

Regal London have approached us to help rebrand North Finchley – with a key challenge being time. Through a sprint methodology, in 6 weeks weare workshopping, researching and creating a brand position, values and brand wheel for them to use as a blueprint moving forward; helping to provide a clear strategic direction for the brand of North Finchley and the vision for the town centre moving forward.

The Langham Estate owns some of the most valuable real estate in the country. But with changes to the retail and office space market they need help with a new brand that would make them future flexible and show the wider changes in the business. That’s where TYC came in. After conducting interviews and surveys with a number of different groups, we are creating a new brand and positioning for a new era.

Endurance Land have approached us to help them rebrand Regent Quarter, a hidden gem nestled in the bustle of King’s Cross. Through comprehensive research, we identified the themes tying the key audience groups together as well as the positioning for the brand and new name. The research and strategy part of the project is well on its way with naming and branding coming soon!

What does the next generation of physical retail and in store customer experience look like for department stores? This is the task TYC has set for a UK high street retailer looking to redefine and shape the direction of the next 10 years. Watch this space for the first beta store test site!