Branding Design Agency

  • Project Title
    Food that makes you feel something
  • Client
    DISHY
  • Category
    Brand Strategy, Brand Identity, Brand Collateral, UX/UI Design

1/3

Question

Dishy had a clear vision: to become the go-to choice for corporate catering in London. Their food was already the highest quality, cooking up thoughtfully crafted family-style meals with seasonal ingredients. Now they needed our help to stand out in a competitive market, with a strategy, branding and social media roadmap to match their ambitions.

Brand Assets

Brand Assets

2/3

Change

To start, we developed a compelling brand foundation with a clear purpose, positioning, set of values and personality.

From there, the visual identity takes its cues directly from Dishy’s vibrant flavours: a rich, expressive colour palette inspired by seasonal produce; layered typography that mirrors the brand’s personality; and art direction designed to celebrate provenance, craft, the detail of recipes and the joy of sharing meals together.

Brand Assets

3/3

Outcome

The new brand creates a distinctive identity that sets them apart in the corporate catering space by resonating emotionally with clients who want more than just a meal. This gives Dishy a base to grow from, making them instantly recognisable and easy to connect with on a human level. 

Brand Assets

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