Mon to Sun
9 to 5:30
1/7
With one of London’s largest property portfolios, The Langham Estate approached us to refresh their brand. This revitalised brand would evolve the business into its next era, with an outlook that combined its centuries of legacy and expertise with a forward-facing approach.
Its ultimate aim? To attract clients who want to make their mark.
2/7
We focused our art direction on three distinct areas: people, architecture and neighbourhoods.
For people, we captured the dynamic personalities that being The Langham Estate to life. When it came to architecture, we highlighted the intricate and diverse styles of building across the estate’s portfolio of properties. Finally, for neighbourhoods we combined the two – creating a fusion between built forms and human behaviour.
3/7
We designed brochures and printed materials for a handful of different purposes.
An investor pack provided the perfect opportunity to bring the revitalised brand to life, with a portfolio of properties and relevant facts about the estate. Additionally, we created a printed welcome pack designed for tenants of the estate, to ensure they had all the key information in one easily accessible place.
4/7
To further enhance the website, we shot footage of the area to create a short video.
This video could be played with or without a voiceover, to offer a visual snapshot of the estate’s dynamic essence.
5/7
The branding we created can be used across different mediums.
We created mock-ups to demonstrate how the branding would look, for example, on promotional or marketing materials and on OOH advertising, such as billboards.
6/7
Our rebranding project extended to building a completely new website for The Langham Estate.
This website integrated our art direction, colour palette, graphic language and typography. We also transformed the tone of voice, creating something that would resonate more effectively with potential clients. This was consistently applied across all of the brand’s digital platforms to ensure a cohesive and engaging user experience.
7/7
Our rebranding project extended to building a completely new website for The Langham Estate.
This website integrated our art direction, colour palette, graphic language and typography. We also transformed the tone of voice, creating something that would resonate more effectively with potential clients. This was consistently applied across all of the brand’s digital platforms to ensure a cohesive and engaging user experience.
Like what you see? Need a hand? Want to work together? Send us an email and let’s chat.
